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Photograph of the rear of a pink Portsmouth Park & Ride bus, with logo, against a blue sky.

Television adverts

Reach a mass audience with your own television advert.

Advertising on TV has never been so accessible and many businesses and charities are using it to reach a wider, targeted audience. TV also includes streaming services so you don’t need to worry that your audience may miss out if they’re not sat in front of their television screens. 

We have partnered with Sky to bring our clients closer to their audience. Through either a bespoke made-for-television advert, or by updating an existing video, we work with Clearcast and the distributors on your behalf.

Why invest in a television advert?

Advertising on TV brings an automatic level of trust. We see things on TV during our favourite shows and it adds a high level of credibility to your business or charity. The reason we partner with Sky Adsmart is because they will only show your advert to your chosen demographic meaning the viewer is more likely to engage.

TV audiences are also actively watching rather than doomscrolling on social media, making them more likely to see your advert in its entirety, so we can make use of powerful, story-driven narratives. At Millstream, we specialise in making engaging, emotion-driven content - a powerful combination when viewed on TV.

Filming at Horizon swimming pool
Drone shot of Portsmouth

How we help

We can help in two ways. If you already have a video made, we can work with you to convert it into a television advert to be played on Sky. However, most of our projects involve planning, scripting, shooting and editing the advert ourselves, knowing that it will hit the audience when played on Sky.

We have experience with producing television adverts since 2012 starting with our first project with Channel 4. Since then we have delivered dozens of adverts for clients ranging from healthcare, retail and charity, to education and local government campaigns.

When you work with us, you’re not just buying a camera crew; you’re investing in content that reflects your brand’s reputation and authority. 

We make content with heart, so every television advert we produce will resonate with the viewer. Let us work with you to discover and capture the heart of what you do. 

Producing for television is very different to producing videos online. There is a wider technical specification that we need to meet. With our high end cameras and editing software we have a 100% track record of having videos delivered for television.

Clearcast is the UK’s organisation that inspects, checks and confirms your advert is ready to broadcast legally without any conflict with the Advertising Standards Authority. This can be a minefield to start with but our team is an expert at managing this process.

Not only will the advert be played on Sky, it can also be shown on demand through various websites and YouTube. This helps reach a wider audience without limiting ourselves to traditional television only. 

Our work in Television

Women walking in a gym looking at the equipment
Guildford opening
Horizon Leisure Centres
Your content, our experience

Our experience as a trusted strategic, collaborative and creative partner spans across healthcare, education, retail and charity as well as partnering with Sky Adsmart to deliver a seamless route to television. But don’t just take our word for it, read from one of our TV clients.

We saw a return on investment of five to one. We got a lot of new members through the ad. We feel so safe in your hands and know the right message will be conveyed.
Alex Pinhorn
Marketing and Retention Manager
Horizon logo with blue accents and the tagline 'Inspiring Healthier Happier Communities'.
Screengrab of a person using a phone
Filming a gym class
Filming behind the scenes
Camera on a table behind the scenes
Back of a bus - screengrab from an advert
Connect with us

Our clients

Channel 4 logo Horizon Logo Portsmouth City Council City of Portsmouth College logo, dark blue text and abstract graphic. BCoT logo zero west logo
Channel 4 logo Horizon Logo Portsmouth City Council City of Portsmouth College logo, dark blue text and abstract graphic. BCoT logo zero west logo
Channel 4 logo Horizon Logo Portsmouth City Council City of Portsmouth College logo, dark blue text and abstract graphic. BCoT logo zero west logo
Channel 4 logo Horizon Logo Portsmouth City Council City of Portsmouth College logo, dark blue text and abstract graphic. BCoT logo zero west logo
Let’s tell your story

Ready to make a bigger impact with video and connect with your audience on a deeper level? Let’s talk about how we can bring your mission to life through film.

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Emsworth
Hampshire
PO10 7BL

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