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Coffee barista serving cold brew coffee outside to the public

Cold Brew City Tour

De'Longhi

The De'Longhi Group is one of the world's leading players in small domestic appliances associated with the world of coffee, the kitchen, air conditioning and home care.

We regularly work with De’Longhi and for this project they wanted us to film their Cold Brew Coffee Tour.

 

The Brief

Bringing cold coffee to the nation

De’Longhi worked with experiential marketing agency TRO to transform mobile pop-up units into modern and chic replica kitchens. Our role was to film and photograph coffee lovers enjoying the immersive experience and then create engaging reels for De’Longhi’s Instagram.
Delonghi staff talking to the public with cups of coffee

Filming

Capturing the buzz
We filmed in London, Brighton, Bristol and Cardiff and captured a range of footage from employees serving freshly brewed coffee samples, talking to the public about the new state-of-the-art bean-to-cup machines and people enjoying the coffee.
De'longhi staff talking to public holding a tray of cold brew coffee
de'longhi staff talking to public with a tray of coffee
De'longhi staff talking to public infront of a coffee machine
De'longhi staff mixing some cold brew coffee
De'longhi cup of coffee

The impact

Captivating content

We edited the footage into fun, captivating, 30 second reels that De’Longhi could add trending audio to. The objective of the social media content was to bring attention to their cold brew and build anticipation and excitement amongst their audience who were eagerly awaiting a visit to their city.

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Let’s tell your story

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